Social Media Lead Generation
We listen to millions of conversations on the web to analyze who likes what and where
Real-Time Insight
Analyze the voice of the customer to identify who is ready to buy and how
Customizable dashboard and Widgets
Real-time view of all of your hoojook activity in one simple, integrated interface
Control your Online Reputation
Improved solution to track and manage your online reputation
Social Media Lead Generation
Real-Time Social Media Data Feed
All organizations recognize that today’s social customers are actively talking about what they need and like, on millions of sites across the social web. Buried in these conversations are valuable insights that can have a significant impact on their business.
The hoojook Big Data Analysis engine collects data from all of the leading online sources including the full Twitter firehose, public Facebook and Google Plus posts, YouTube, Reddit, blogs, forums, and video and review sites. It uses the full power of hoojook’s patent-pending Natural Language Processing engine to transform the chaos of social chatter into actionable information for the industry. This backend component enables both deep customer behavior analysis, and routing and response to be performed against the universe of social media conversations in seconds, as they happen.
Unlike other social data feeds, the hoojook machinery goes beyond mere data sifting and analyzes terabytes of data to generate leads and immediately taking action to close those leads. hoojook goes beyond keywords to identify the content in a message and gauge the propensity to buy for a particular customer.
Key capabilities of the hoojook social media lead gen engine include:
• Identification of potential customers for specific automotive services such as vehicle sales & service, as well as parts & accessories
• Filtering to eliminate irrelevant results and spam
• Automatic identification, extraction, and preference of key sentiments of people regarding specific brands
• Additional data augmentation, including geographics, demographics, and influencer metrics.
hoojook provides a single social data feed, replacing the need for multiple feeds for various point solutions in different departments. Results from the social media feed are fed into the companion hoojook social CRM application which enable the marketer to engage in 1:1 or mass communications with customers. These applications can also feed into other business applications such as CRM, business intelligence and data warehousing systems.
Contact us today to schedule a personalized demo of hoojook’s reporting dashboard with customizable widgets for the automotive and the real-estate industries.
Social Analytics
Analyze the Voice of the Customer Across Multiple Channels
hoojook has developed the industry’s first comprehensive sentiment analysis and profiling machine for social information sources. hoojook’s “Listen” tool is the next generation in customer analytics applications that help organizations leverage the voice of the customer as a business asset. hoojook sets new industry standards for accuracy, scalability and ease of use, making it possible for large enterprise organizations to analyze high volumes of customer conversations across multiple channels —including social media, emails, survey responses, text messages, CRM notes and more— and quickly extract valuable insights to drive business decisions.
Analyze Online and Social Media Conversations
hoojook lets you monitor and analyze millions of online sources for customer intelligence. It delivers a wide variety of web widgets that help you track and analyze ongoing campaigns running on the hoojook platform and review relevant conversations about your brands, products, competitors, and more. It helps you identify influential opinion leaders and sources, understand sentiment and issues, and keep on top of industry trends.
hoojook accurately and automatically identifies the many different “voices” that customers use to express their feedback (e.g., negative voice, positive voice, intent, etc.), which helps you identify key events such as propensity-to-buy, or switch brand loyalty.
hoojook’s sophisticated back-end analytics make it possible for organizations to extract unprecedented business insights from customer conversations; including:
• Customer behavior profiling
• Customer satisfaction index
• Detailed sentiment analysis
• Trends
• Emerging issues
• Customer opinion
and more…..
Analyze Internal Conversation Sources
hoojook provides the most comprehensive, accurate solution on the market today for understanding multi-channel customer conversations in the automotive domain. Using our world-class analytics vehicle, hoojook transforms the information available from emails, surveys, CRM and call center notes, and other sources into actionable insights that reveal customer sentiments and trends.
Social Campaign Analytics
Get a better view of your social campaigns with powerful analytics tools and customizable reports that will give you a complete and comprehensive picture of your participation in social spaces.
hoojook’s Social Analytics closes the loop between social and digital with real-time views into campaign results.
Facebook Insights: Monitor and measure your fans, likes, comments and page activity right from the dash. Drill down into your fans based on demographic, region, language, and post source. Optimize your messaging with per post insights, including reach, engaged users, “talking about this” and engagement rate. Plus, historical comparisons allow you to see trends over time.
Twitter Profile Stats: Gain an overview of your Twitter account by tracking the number of followers, following, lists, mentions, and more. Do more with your monitoring by comparing keywords over time and Twitter sentiment.
Google Analytics: Using Google Analytics and URL parameters; you may trace revenue and web conversions to your social outreach. Drill down into site traffic data including source, and region. View bounce rates, page views, and more.
Contact us today to schedule a personalized demo of hoojook’s reporting dashboard with customizable widgets for the automotive and the real-estate industries.
measure your social networks and campaigns
Social Dashboard
Social Dashboard
hoojook campaign management is an enterprise-class multi-channel solution that operationalizes social media engagement at scale.
Dashboard with Drag-and-Drop Visualization and Reporting Widgets
With its turnkey reporting wizard and analysis tools, hoojook offers a drag-and-drop approach and out-of-the-box widgets that allow users to quickly and easily review information around key themes such as customer sentiment, preference analysis, opinions, emerging trends, competitor brand traction, weather condition requiring service action and more.
In addition hoojook provides an integrated social media feed view that saves your time and your sanity. Improve your productivity by managing all of your social networks within the hoojook dashboard. The dashboard is designed for you and your team to listen, engage and measure all conversations happening on all of your business social media accounts from one simple interface.
Contact us today to schedule a personalized demo of hoojook’s reporting dashboard with customizable widgets for the automotive and the real-estate industries.
hoojook reputation management module
Online Reputation & Brand Management
Automate your brand and online reputation management. Take control and act now!
Whether it is automotive OEMs and dealer groups, or offline real estate agents and online real estate brokerages, everyone recognizes that today’s social customers are actively talking about what they like or dislike about a business, and sharing their experiences on the web. These customers and their reviews have the power of damaging a business opportunity. It is very important for all businesses to monitor online reviews. They should be able to get reviews from all major sites in one place, garner new positive reviews, manage negative feedback, and promote or amplify the stellar reviews. And they should be able to do all of this in real-time and on mobile devices.
hoojook’s automotive reputation management (ARM) and real-estate reputation management (RERM) engines are the first enterprise-grade solutions built solely for the automotive industry and the real-estate industry respectively, to track reviews, improve mediocre reviews, manage negative reviews, amplify positive reviews, rectify incorrect or incomplete listings, and enhance local internet search visibility for all of the business locations across the internet. We employ a range of proprietary technologies and techniques to push up positive and accurate content that showcases your brand or site. Everything we do is based on internet best practices and designed to provide real, lasting results.
Key capabilities of the hoojook reputation management engines include automation of the following reputation management activities:
• Aggregate: Identify all reviews from major automotive reviews sites and access them on a single interface
• Act: View all reviews and manage the action needed on the reviews whether you want to respond to a negative review or automatically publish a positive review on your website
• Harness: Request “fans” and satisfied customers to post reviews
• Promote: Improve your search engine results by automatic highlighting of top reviews
• Engage: Make it easy for customers to schedule servicing or other appointments
All of these features and more are completely automated by hoojook. No longer do you need to engage a point solution or manual services of a Search engine marketing (SEM) firm to manage your business’s reputation online. Agencies can manage reputations for multiple customers through one simple-to-use interface.
Contact us today to schedule a personalized demo of hoojook’s reporting dashboard with customizable widgets for the automotive and the real-estate industries.
Big Data Solution for Automotive Industry
Automotive Industry’s Big Data Solution in the Cloud
Built for Big Data
hoojook helps large enterprise organizations deliver a superior customer experience in the automotive domain, including features that allow for wide-scale sharing while protecting the security of sensitive customer data.
Increasing use of social media is empowering customers. With a wealth of information readily available online, consumers are now better able to compare products, services and prices—even as they shop in brick-and-mortar stores like vehicle dealerships and body shops. When customers interact with companies publically through social media, they have greater power to influence other customers or damage a brand.
In order for automotive organizations to capitalize on these and other changes in the industry they need ways to collect, manage and analyze a tremendous volume, variety, velocity and veracity of data. If the automotive industry succeeds in addressing the challenges of Big Data, they can use this data to generate valuable insights for personalizing marketing and improving the effectiveness of marketing campaigns, optimizing promotional decisions, and removing inefficiencies in distribution and operations.
Adopting solutions designed to capitalize on big data allows companies to navigate the shifting customer landscape and drive positive transformation including the critical objective of delivering a smarter shopping and brand experience for customers in the automotive industry. The hoojook automotive data computing system allows companies to transform millions of multi-channel customer conversations into actionable insights. hoojook’s scalable user intelligence platform using Big Data technologies will help you get deep business insight about customers, quickly and in an actionable manner. The value of the hoojook Big Data platform is its ability to analyze structured and unstructured data at the rate of your business motion.
Take advantage of hoojook’s advanced Big Data solution developed only for the automotive industry. We will analyze any kind of data you have. Be it structured or unstructured. Feed your data in the hoojook data analysis system securely and get the results you need in the time you need, and at the scale you need.
Contact us today to schedule a personalized demo of hoojook’s reporting dashboard with customizable widgets for the automotive and the real-estate industries.
Let’s Connect
Whether you have questions or are ready to sign up, let’s do this.
Social Response
Multi-Channel Social Engagement & Campaigns
hoojook campaign management is an enterprise-class multi-channel solution that operationalizes social media engagement at scale.
Listen and Respond to Social Media Conversations
The hoojook communications vehicle is specifically designed to help marketers listen and respond to relevant conversations across social networks in addition to handling channels for e-mail, location-based sms, telephony, web, etc. hoojook eliminates the need for point solutions by providing the following communication channels that are built into the hoojook platform: Twitter, Facebook, Email, SMS,
Location-Based SMS, Web, and Telephony.
hoojook provides a “smart social” working environment for marketers with reminders, notes, inter-platform communications and more to track information across various activities happening on the hoojook platform. hoojook enables multi-channel communication, where marketers can start a response on Twitter, move to a DM exchange, to email, create a Facebook campaign, generate a multi-channel coupon campaign on all social media channels emailand a simultaneous email, SMS and web. Marketers can send out automated responses with customizable templates. Managers can use the supervisor access to “approve” and keep track of what goes outbound. They can also set up review queues for training, escalations, alerts, or watch high priority queues.
Key capabilities of the hoojook automated social response and campaign management system for the automotive industry include:
• Automate all of your enterprise social media activities including campaign management, social responding and reporting
• Spot opportunities to win new business from customers frustrated with the competition’s products or services
• Customer satisfaction improvements as marketers spend less time in low-impact social media marketing and engage only with qualified leads
• Improve customer experience and the company’s brand reputation
• Twitter: 1:1 communication with potential customers mass message with an identified list of customers open to receiving messages from organizations provide the ability to plan and schedule messages, aid in load balancing to help with Twitter message limitations and more
• Facebook: creating and publishing unlimited Facebook campaigns including coupon and other industry-related promotions, identifying fans and influencers and engaging with them 1:1
• SMS: scheduling and publishing mobile campaigns to customer who opt-in, provide the ability to create opt-in campaigns both by email and web
• Location-Based SMS: Schedule and send mobile messages based on a customer’s real-time location near a dealer or servicing location
• Web: create and publish landing pages (microsites or web pages) with promotional communications and collateral
• Telephony: automatic web-based calling to potential customers to confirm appointments for vehicle sales and/or servicing
• Industry-specific templates for use in any or all of the above channels
• A built-in compliance mechanism to ensure marketers adhere to corporate policies
Contact us today to schedule a personalized demo of hoojook’s reporting dashboard with customizable widgets for the automotive and the real-estate industries.